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New marketing literature increases R9 sales for Dekko installers

MD Kurt Greatrex holding up a Residence 9 window cross sectionTrade fabricator Dekko Window Systems has expanded its consumer facing Residence 9 marketing support materials, helping installers sell the benefits of the high performance ‘timber-look’ window and door range. A new high quality door brochure is now available, joining the existing window brochure and product sample kit and drop cards already available from the fabricator.

Kurt Greatrex, sales director at Dekko, comments: “Residence 9 is a luxurious product and we want to help our customers maximise their sales opportunities when pitching to discerning consumers. The new brochure incorporates stunning lifestyle images and useful technical information to make it easier for the installer to showcase the various features, benefits and options available. The brochure is available as part of a Residence 9 marketing pack which also includes a window profile sample installers can use to demonstrate the quality and authentic aesthetics of the system when face-to-face with the customer.”

As Kurt explains, if an installer is particularly ambitious, Dekko can offer more tailored marketing support: “In today’s competitive market installers need a strong brand, high ranking website and relentless marketing strategy if they want to grow. We partner with window industry agency Purplex and our customers can access their services at a special discounted rate. Purplex specialise in powerful multi-channel campaigns that drive leads to the installer’s door and improve conversion rates and we are keen for our customers to take advantage.”

Residence 9 is a nine chambered window and door system designed to replicate the fine details of a timber flush sash window. The product has a mechanically jointed outer-frame and sash is available in a wide choice of heritage colours and can include the 55mm chunky Radlington Cill to further enhance the traditional aesthetics

Dekko is the UK’s leading R9 fabricators, offering a fast turnaround and competitive prices.

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From our state-of-the-art factory in Lancashire, our products are transported to installers across the UK. We strive to meet all delivery deadlines to ensure our customers are never delayed. They stock an extensive range of PVCu and ancillary products to give installers easy and convenient access to all the necessary hardware.

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