How Dekko Marketing Support can help to boost your business

December 21, 2020

As a glazing installer, you’ll fully understand the importance of business promotion. Creating a trusted brand for your glazing installation company will help you to boost sales and build customer confidence. There are many ways to promote your business and the methods you choose will depend on your business targets and goals.

At Dekko, we offer all Dekko Approved Installers access to a range of bespoke, professionally designed marketing materials. From professional online support to customised brochures, leaflets, and showroom graphics, we’ll work with each individual installer to design the perfect marketing campaign for you.

Make it yours from Dekko

Make it yours is the bespoke marketing package designed to create business success. We work closely with each of our clients to ensure that we fully understand their business. We then create a comprehensive package of marketing materials targeted at their specific customer base. Make it yours has proven to be an extremely successful approach to marketing with installers achieving great results through their customised marketing package.

In 2019, we showcased our Make it yours marketing packages at dedicated industry event, the FIT Show. Visitors to our stand were amazed at the high quality of the Make it yours campaign and we saw a lot of interest from a diverse range of glazing companies and installers. Many glazing installation companies often overlook the importance of marketing. Sales Director at Dekko, Kurt Greatrex, however, says that:

“Marketing is an area that is often overlooked by installers but it’s hugely important that they market and promote themselves effectively to stand out from the crowd,”

It is often this attention to detail which sets a company apart from their rivals and seals the deal on an installation contract.

Why invest in installer marketing support?

If you’re still unsure whether it’s the right time for you to invest in marketing for your glazing business, here is what you can expect from Dekko Marketing Support.

Bespoke marketing material

At Dekko, we can create a range of bespoke marketing materials to help promote your business. We can design leaflets, brochures and flyers which provide information about the products you want to promote. All our sales literature is professionally produced with high resolution imagery and precise technical information. We can include USPS of your business and highlight to customers your industry strengths and experience alongside your extensive product range.

Stylish showroom support

As a glazing company, your showroom is often the difference between a sale and a fail. Your showroom is a place for your customers to get a real feel for the quality of your products and talk to you about the different products you can offer them. Your showroom, however, will look even better when decked out with a range of professional marketing materials. We can create showroom graphics including point of sale, banners, and posters which tastefully complement your showroom’s appearance. The importance of an attractive and welcoming environment really can’t be overestimated when it comes to customer experience.

Innovative online support

The Dekko website is designed to maximise user experience. As a Dekko Approved Partner, you get full access to our stylish website. You can show your customers all the products which you can offer, from sleek and high performing Infinity flush sash windows to high security composite doors and the latest Räum aluminium glazing. Our website also features a simple to use contact system. If you or your customers require any more detailed information about our glazing products, simply complete the form and we’ll provide you with all the information you need as quickly as possible.

Why become a Dekko Approved Installer?

Becoming a Dekko Approved Installer is the best business decision you’ll ever make. Our network of approved installers crosses the length and breadth of the UK. From our Lancashire HQ and factory, we supply high quality glazing products to all our installers with super-quick lead times on all product orders.

We also operate numerous trade counters across the country. They provide our approved installers with all the ancillary products they need to complete their installation. As a Dekko Approved Installer, you’ll also benefit from an increase in business. Using our industry experience and wealth of local knowledge, we connect installers with customers who are looking for reliable glazing installers in their local area.

As you can see, partnering with Dekko can have a massively positive impact on your business in 2021 and well into the future. To find out more about how Dekko can help your business to become a complete success, get in touch today. For more information about any of our products or services call 0161 406 0055 or send us a message online.